event

How to create great gifts in wills comms that inspire your donors into action!

Dr Claire Routley will outline the key factors in creating a gifts in wills brochure that is guaranteed to inspire your prospects to take the next step on their legacy journey. 

Sharing insights from Legacy Futures’ research Legacy Inspire, which mystery shopped the UK’s top 100 charities by income from gifts in wills, Dr Routley will share examples of great communication and offer advice on ways to apply the learnings to your charity.

You can find out more and book your place here.

Speakers

Dr Claire Routley, Legacy Futures