The size and shape of the legacy market

Gifts in wills are a vital and buoyant source of charity income. These data dashboards for the financial year ending 2023/24 describe the size and shape of gifts in wills in the UK, and how legacy incomes have grown over the past 30 years.

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Total UK Legacy Income, £bn

Over the past 30 years legacy incomes have quadrupled in value, from £0.9bn in 1993 to £4.1bn in 2023/24.  Even once inflation has been taken into account, real incomes have doubled – which means British charities can launch twice as many lifeboats, train twice as many guide dogs or support twice as many cancer patients as before.

Legacy Foresight, Market Model 2024

Annual legacy income

£4.1bn

Total UK legacy income in 2023/24 coming from around 142,000 bequests (a fall of 1%, as a result of the ongoing issues with probate administration).

UK

Legacy sectors by size

Top 1,000 legacy charities drawn from the Charity Commission Register of Charities 2022/23

Health is by far the largest sector, accounting for 41% of legacy income. Next comes animal charities (15%), followed by conservation (7%), development (7%) and disability (6%). Armed forces and children’s charities each represent around 3% of total income.

The sizeable ‘other’ category (18%) includes legacy super-brands RNLI and the Salvation Army as well as large player Age UK, alongside a host of much smaller organisations from a wide variety of sectors such as churches, schools and arts organisations.

Over the past 10 years animal, health and development sectors have enjoyed strong income growth of over 5% p.a. as have other smaller, niche sectors including air ambulances (12.1% p.a.), arts and education organisations (10.5% p.a.), wildlife trusts (10.2% p.a.) and mental health charities (8.3% p.a.).

24%

The top 10 legacy charities in England & Wales account for over 24% of all legacy income and these include household brands such as CRUK, RNLI, BHF and Macmillan.

73%

Top 1,000 charities in England & Wales account for over 73% of all legacy income.

Top 1,000 legacy charities drawn from the Charity Commission Register of Charities 2022/23

Contribution of legacy income

For the top 1,000 legacy charities in England and Wales, legacies represent 28% of fundraised income and 14% of total income.

Voluntary income

Total income

Top 1,000 legacy charities drawn from the Charity Commission Register of Charities 2022/23

Average gift values

Residuary

£53,400

Average value of residuary bequests (a percentage share of an estate) including other gift types such as specific gifts.

Legacy Foresight, Market Model 2024. Note failed bequests are included

Pecuniary

£3,500

Average value of pecuniary bequests (a specific sum of money left in a will).

Legacy Foresight, Market Model 2024. Note failed bequests are included

94%

94% of legacy income comes from residual and ‘other’ bequests.

Legacy Foresight, Market Model 2024

59%

59% of income comes from just 9% of bequests. These are from high value estates worth over £100k.

Percentage of high value gifts

Amount of income from high value gifts

Legacy Foresight, Monitor Healthcheck data 2024

6.8 years

Unlike other forms of giving, there can be a long time lag between someone writing a gift into their will and the charity receiving the money. For residuary gifts, it takes an average of 6.8 years from last will to death and another 2.6 years to receive all the income from the estate.

There is a wide range within this average, and some charities with an older supporter base see a shorter average time from last will to gift.

Legacy Foresight, Monitor Healtcheck data 2024

Future Growth

Legacy Giving Consumer Benchmark Study

Over the past decade, the number of people who say they have written a charitable will has increased by 43% – with now 1 in 5 people saying they have done so.

Remember a Charity 2024 The consumer benchmark study explores the public’s attitudes to legacy giving, with regular surveys carried out since 2009. The latest survey was carried out by OKO in December 2023; an online survey of 2,000+ charity supporters across the UK, aged 40+. The research has been carried out by OKO since 2021, and nfpSynergy before that.

Changing behaviour

1 in 5

The proportion of charity supporters in the UK who say they have written a will that includes a gift to charity.

Market forecast

Legacy income is forecast to remain stable at around £4bn per year for the next few years before returning to growth.

Legacy Foresight, Market Model 2024

Future growth in income

£10bn

The long-range forecast for legacy income is positive, expected to reach £10bn a year by 2050. A rising death rate, combined with wealthier, more charitably-minded donors will drive this growth.

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